Psychology postgraduate scoops award at International Conference

Zamira Noh, PhD student in Psychology, has scooped one of the top awards for ‘best student paper’ at the prestigious International Congress of Applied Psychology (ICAP) held at the Palais des Congres, Paris from 8th – 13th July.

Zamira’s work examines something she calls a neighbour effect that suggests we are more likely to be nice rather than nasty to our direct neighbours. The experiment, conducted with University students, confirmed that the neighbour effect is a robust and strong bias in decision-making, operating at an unconscious, implicit level.

Zamira’s supervisor, Dr Paul Goddard, remarked that this was “….. an incredible achievement for someone still in their first year of their postgraduate study, and a real testament to her hard work and endeavour.”

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